Ladbrokes Opening Times Saturday

Ladbrokes is one of the oldest and most popular betting companies in the United Kingdom. Dating back to 1886, the company employs approximately 15,000 people in six countries. Ladbrokes is one of the leading betting companies in the UK and Ireland and operates around 1,800 brick and mortar betting shops.

Ladbrokes betting shops generally open between 7 am and 10 pm on Saturdays. However, open times vary depending on the location of your local branch. To find out the Saturday opening times of your local Ladbrokes branch, use the Store Locator. Alternatively, if you cannot access your local shop, you can make bets and play games online or via mobile phone at any time.



When restrictions were first introduced in late March 2020, Ladbrokes was forced to close several times. In April 2021, Ladbrokes' parent company, Entain, reported a drop in gaming revenue as the impact of shop closures outweighed the growth in online betting. The company, which owns both Coral and Ladbrokes, announced that total net gaming revenue fell by 13 per cent despite online gambling revenue increasing by approximately a third. However, at the time, the company's share price was up by 1.6 per cent after an announcement saying the group was looking forward to reopening their brick and mortar shops.


Despite this, Entain announced that earnings via their phone apps and websites had increased by 50 per cent during the pandemic. Rob Wood, the chief financial officer at Entain in April 2021, said he believed that customers would return to brick and mortar stores once lockdown restrictions eased. However, Wood did also announce shop closures. He said: "We look at around 100 closures per year in the UK off a starting point of 3,000 or so… it wouldn't surprise me if we see two or three years of closures come into one this year". He continued: "We are hopeful that most of our customers will come back… there may be more closures but no fundamental restructuring."


Despite the shop closures, the company reported profits of £174.7 million. Commenting on Entain's recent financial results, CEO Jette Nygaard-Andersen, said: Entain's platform continues to deliver. The quality and diversification of our businesses has enabled us to deliver our 22nd consecutive quarter of double-digit online growth, while also making excellent progress on our strategic priorities. This performance is not only a result of our industry leading technology, but also the hard work and dedication of our talented teams of people around the world, and I would like to take this opportunity to thank them". She also explained that the US market was performing well, as BetMGM was going from "strength to strength" as the number two operator in the region in the fast-growing iGaming and sports-betting market. Nygaard-Andersen assured investors that the company "expects to be operational in around 20 states, representing 33 per cent of the US adult population, over the next twelve months".


For Ladbrokes specifically, business is booming. The company benefitted from the sports events which had been cancelled in 2020, including the Grand National. Additionally, new product releases such as the Ladbrokes 5-a-side betting game helped boost profits further.


The History of Entain

Entain, previously known as Gaming VC Holdings, was incorporated in Luxembourg in 2004. Between 2004 and 2012, the company acquired several gambling companies, including CasinoClub, Betboo and Sportingbet. GVC Holdings acquired Sportingbet from William Hill. However, William Hill retained the Spanish and Australian markets. Four years later, in 2016, GVC expanded their empire by acquiring Bwin.Party Digital Entertainment, an online gambling company based in Gibraltar, for £1.1 billion. GVC Holdings entered a bidding war with rival group 888 Holdings to acquire the company.


In 2018, GVC Holdings acquired Ladbrokes Coral for a deal estimated to be worth £4 billion. In the same year, the UK arm of Ladbrokes Coral struck a $200 million deal to capitalise on the US sports betting market with MGM Resorts. In 2020, after several scandals, the company announced that it would only operate in countries with regulated gambling markets by 2023. Then, after a shareholder vote, the company agreed to change its name to Entain.


Jette Nygaard-Andersen Becomes CEO

Eadly in 2021, Entain's CEO, Shay Segev announced he was stepping down to join the video streaming company DAZN. Shortly after, Entain appointed a new CEO, Jette Nygaard-Andersen, the first woman to lead a UK gambling company. The Danish business executive has a wealth of experience to bring to the role. She obtained a master's degree in business, finance and economics from the University of Copenhagen. Nygaard-Andersen's career spans several decades; she chaired the Danish esports team owner Astralis, and had several senior roles at the Swedish media company Modern Times Group.


Entain's Future Plans

In a document released in August 2021, Entain outlines their future plans, driven by the new senior team. The document explored Entain's past success, which includes 22 consecutive quarters of double-digit online growth, dominance in the UK, US, German, Italian, Australian, Georgian and Brazilian markets, and a diverse product offering. Entain companies offer sports, casino, bingo, poker and retail products with omnichannel capabilities, resulting in 3,000 technologies, 2 million daily bets through the company's platforms, and over 120 software changes per day with no downtime. The company is also proud of its regulatory experience, including its 100 licenses across 27 countries, with 99 per cent of revenue coming from regulated markets.


The strategy document indiciates that Entain is planning to focus on sustainability through regulated markets, leading on responsibility, effective corporate governance, and investment in people and communities. Additionally, Entain plan to encourage growth through leadership in the United States, growth in core and new regulated markets, and expansion into new interactive entertainment experiences.


New market opportunities

Entain has identified 50 potential new markets to tap into, leading to $40 billion in online and retail new market opportunities. In terms of consumer trends, seven areas stand out:

  1. More betting and gaming content.
  2. More live betting experiences.
  3. More interactive entertainment experiences.
  4. More video programming.
  5. More audio content.
  6. More free-to-play games.
  7. More social features.


Entain found that sports bettors are more likely to engage with content than non-betters. For example, sports better are up to 2.8 times more likely to watch betting content, up to 2.7 times more likely to play free-to-play games, and up to 1.9 times more likely to read analysis and statistics compared to non-betting sports followers. Additionally, Entain found that video gamers are up to 4.3 times more likely to make bets and 4.5 times more likely to participate in iGaming. Finally, Entain found that video gamers are 1.6 times more likely to watch video content, 1.5 times more likely to listen to audio content, and 1.8 times more likely to use social media.


iGaming in the United States

Online gaming, commonly known as iGaming, is playing or betting on the outcome of a game online. The iGaming industry is undergoing a major revival, instigated partly by the coronavirus pandemic. As a result, the practice is becoming increasingly popular in the United States. In 2018, the Supreme Court in the US legalised sports betting. The ruling meant that individual states could regulate sports betting; since then, sports betting companies have been cropping up across the country.


Many of the United States' emerging sportsbook operators are actively partnering with UK brands to build upon their years of experience and expertise. UK companies already have established, capable technology to support online gaming. iGaming is an area predicted to undergo significant changes as more Americans choose to gamble more safely and transparently. Commentators have predicted that the industry will explode in the US, explaining that the explosion is a case of if, not when.


BetMGM, a joint venture with MGM Resorts, is one of the top gambling businesses dominating the US market. The company believes the long-term total addressable market is $32 billion and forecasts that 2022 net revenue will be over $1 billion.


Expanding customer offerings

Entain plan to drive growth through innovation and this strategy will affect their various companies, including Ladbrokes, Coral and BetMGM. The company is working to drive user acquisition, engagement, and retention through compelling content and media. Current plans include a partnership between Coral and ITV to produce a 10-month series exploring sporting champions called Against the Odds. Additionally, in Australia, Ladbrokes Australia Presents will explore weekly original racing stories to engage, entertain, and educate fans of the sport and collaborate with famous horse racing podcasts in Australia.


Entain also plans to expand the availability of free-to-play games to attract new customers. Successful free-to-play games include Neds' Live Trivia, a micro-market game which engages players in live sporting events, Coral Rewards Grabber, an arcade-style game available to those using the Coral platform, and Ladbrokes 1-2-Free, a match and score prediction game available on the company's platform. The statistics show the effectiveness of free-to-play games. Across UK sports brands, 700,00 average cumulative weekly customers played free-to-play games, 70% went on to spend money on the platform, and free-to-play games acquired 300,000 new customers in the 12 months before Entain's report was released.


The future of interactive entertainment

Entain found that eSports audiences are growing rapidly, and many eSports customers enjoy betting. At this point in time, eSports competitions and events are competing with traditional sports for viewership. For example, in 2021, the NFL, NBA and Major League Baseball received 617 million viewers, while eSports competitions and events received 474 million viewers. It won't be long before eSports catches up to traditional sports in terms of viewers, and the gap is closing quickly. By 2025, it is thought that eSports wagering opportunities will grow to $12 billion.


Ready for innovation

Entain plans to invest £100 million in innovation over the next three years through powerful technology ecosystems, excellent user experience and helpful customer service. Through the companies diverse UK portfolio, which includes Ladbrokes, Coral, Party Poker, Party Casino, Gala Bingo and Foxy Bingo, the company hopes to appeal to a wide variety of customers. Outside of online innovation strategies, Entain is planning to revolutionise its brick and mortar Ladbrokes and Coral shops by increasing window advertising, installing high-quality digital window screens and MarTech delivering localised messages. Using other successful companies such as Amazon, Netflix and Revolut as inspiration, Entain hopes to make their company's services more straightforward and more intuitive, more entertaining and personalised.


Are more acquisitions on the horizon?

Ladbrokes owner Entain is actively seeking to acquire more companies in the gambling industry. In November 2021, Entain offered to buy Estonian gambling company Olympic Entertainment for $1 billion. Reports suggest that Entain initially seeks to buy Olympic Entertainment's online business and the Croatia and Lithuania operations but may acquire the rest in 2023. This comes after the US company DraftKings rescinded their Entain takeover bid, making it the second US gambling company expressing an interest in Entain within just one year.


On a post-earnings call with analysts, DraftKings CEO Jason Robins said: "As far as why we walked away... It was really more about our confidence in our current trajectory in the US, our desire to focus on the US and, ultimately, the value that we felt like we would be shedding by pursuing that asset "As far as why we walked away... It was really more about our confidence in our current trajectory in the US, our desire to focus on the US and, ultimately, the value that we felt like we would be shedding by pursuing that asset". Despite the deal falling through, Robins did not rule out future overseas acquisitions. Since sports betting was legalised in 2018, gambling companies have been frantically making deals with firms across the world, some of which are based in the UK.


Ladbrokes Betting Shop Opening Times Saturday

To find out the Saturday opening times of your local Ladbrokes shop, use the Store Locator. Alternatively, if you cannot access a Ladbrokes shop, you can place bets online at any time.